Second Session of the program started after the break with the most awaited lecture of Mr. Mirza Afzal Baig (General Secretary of Rifah Chamber of Commerce and Industry) on how to Improve Sales of Your Company. It was a powerful lecture in which he shared basically three points: Identifying market, to know about customer’s customer requirement and how important it is in business to keep in mind about MAN which is define as MONEY, AUTHORIZED & NEED while dealing with our customer’s. He gave valuable tips & information on how to know the right customer, product etc in a very competitive market and also about customer approach, which was the guidance for people in terms of increasing the sales of the company. Q&A session was also done where Mr. Mirza Afzal Baig gave some suitable answers to businessmen’s and on how to overcome with the coming challenges to become a successful businessman. The program ended up with the Vote of thanks given by Mr. Salahuddin Ahmad.